Dr. Cihan Tınaztepe Çağlar
General ManagerGraduate studies in Social Engineering at the Sorbonne and a PhD in Management and Organisation. Teaches graduate courses and leads PRAGMA’s research, consultancy and training work.
We turn reliable data into meaningful insight.
PRAGMA Research & Consultancy is an independent, Istanbul-based company offering market research, consultancy and training as integrated services.
Our name reflects our belief
Our name comes from “pragmatic”. We believe in the power of applicable, useful solutions. Our single research philosophy is to turn reliably collected data into meaningful insight.
We support our research with consultancy and training. What sets us apart is a team experienced across different fields of research that delivers fast, practical solutions, enriched with an academic perspective so that we never stray from a scientific approach.
Our values
01
Target orientation
We are planned, attentive and decisive on our way to the target.
02
Distinctiveness
Our solutions make you stand apart.
03
Reliability
Reliability comes first in all our research.
04
Simplicity
We give simple, clear answers to complicated questions.
05
Team spirit
We create pragmatic solutions together with you, as one team.
06
Scientific approach
We follow every principle of scientific research.
07
Ethics and confidentiality
We protect participants’ rights and data confidentiality, following the ESOMAR code and data protection law.
08
Actionability
We turn findings into concrete recommendations your organisation can use right away.
How we work
Scientific basis
Academic methods from research design to analysis.Reliable data
Fieldwork and quality control to ISO 20252; ESOMAR code of ethics.Speed and pragmatism
The answer decision makers need, when they need it.Experienced team
More than a decade of experience in fieldwork, analysis and project management.Our team
Onur Cenikan
Operations Director16 years in market research. Has managed operations and fieldwork at local and international agencies, including large-scale public sector projects.
Ünzile Aslan
Project ManagerBusiness graduate of Doğuş University with an MA in Economic History. Has managed the Türkiye leg of global projects; specialises in real estate, retail, FMCG and finance.
Çağlar Bozkurt
Field Manager13 years in market research. Has run fieldwork for numerous CATI, face-to-face and online studies and works on survey scripting and data analysis.
Close to academia
We run joint research with universities and our team teaches in graduate programmes.
Türkiye Logistics Efficiency IndexResearch process management, with Beykoz University and LojiDer
Graduate TeachingAydın, Bilgi, Bahçeşehir and Yeditepe universities
Academic ClientsPrinceton University, ITU and other universities
More about PRAGMA
Let’s talk about your research.
Send your brief; we reply within one business day.